Corporate Partnerships

Join a prestigious group of corporations serving the public relations industry. Our Corporate Partners are positioned and considered as thought leaders, thereby strengthening their brand identity and building an awareness of the quality products and services they provide. Throughout PRSA’s membership of more than 21,000 public relation professionals, the Corporate Partners are recognized as major contributors to the value and success of the organization and the industry at large.

We also offer sponsorship packages for key events, such as the PRSA International Conference, Silver Anvil Award Ceremony, Digital Impact Conference, Section conferences and Professional Development conferences/seminars.

Partnership Levels and Benefits
There are three levels of Partnerships beginning with a minimum commitment of $25,000.  All partnership packages are negotiable and can be tailored to complement each partner’s goals. PRSA maximizes all opportunities to ensure our Corporate Partners a favorable investment.

Partnership Component Opportunities

PRSA Website (www.prsa.org)

• Banner ads in select Web pages.
• Listing on dedicated Corporate Partner page; includes text description, links, video or other relevant redirects.
• Opportunity for content inclusion in PRSA blogs and other social media channels.

Mailings

• News release to announce partnership.
• Use of membership direct mailing list.
• Issues & Trends (daily) sponsorship; includes banner ad & content contribution on Friday edition.
• Promotional material included in new membership mailings.

Print & Digital Publications

• Full-page ad in print and digital versions of the Public Relations Strategist quarterly magazine.
• Full-page print ad in Public Relations Tactics monthly newspaper.

Thought Leadership Presentations

• Opportunity to present webinar at part of the professional development programming.
• Speaking session opportunities at the International Conference. 

Events

International Conference
The PRSA International Conference, the premier event of the public relations industry, has an average attendance of 2,500 public relations professionals, more than a third of which are executive or senior-level decision makers.

In keeping with the commitment to maximize opportunities of a sponsorship, PRSA will serve as facilitator to support and leverage the sponsor’s corporate identity, product and services to the conference constituents.

All Corporate Partners are recognized at the International Conference with customized sponsorship packages. 

Digital Impact Conference

• Co-presenter status with guaranteed speaking role.
• Acknowledgment in marketing initiatives, program and on-site signage.
• Complimentary registration.
• Exhibit table top.     

Webinar Presentation

• PRSA will market and host a free webinar to entire membership.
• Partner selects the topic, speaker and time period.
• Partner receives all registrants contact information.

Silver Anvil Award Ceremony

• Gala evening event to recognize the “Best of the Best” in public relations practices consisting of an awards presentation followed by an elegant reception attended by more than 600 executive-level public relations professionals.
• Premier-level recognition with all the entitlements.
• Complimentary tickets.
• Company logo on cocktail napkins, wide-screen presentation and signage.

To learn more about Partnerships, contact:

John Robinson at (212) 460-1418
Ann Caggiano at (212) 460-0351
Richard Spector at (212) 460-1406

For additional advertising opportunities, contact:

Lisa Franklin at (212) 460-1475