Monday, May 18

 

9–9:15 a.m.
Welcome
  
9:15–10 a.m.Opening Keynote
Let Go and Lead! The Paradox Behind True Transformation
 Maril MacDonald, CEO, Gagen MacDonald 
  
10–10:15 a.m.Break
 
10:15–10:50 a.m.
Breakout Sessions: Set 1
 The Physics of Employee Engagement: Understanding Challenges That Companies Face Connecting With Their Workforces
Chuck Gose, vice president, SME – corporate communications, STRATACACHE
  
Using a Burning Platform to Reshape Employee Communication: Improve Results With a More Effective Channel
 Kristen K. Bowser, APR, communications coordinator and publications editor, Dayton Children's Hospital
Kelly Kavanaugh, director of marketing/communications, Dayton Children's Hospital
  
10:50–11:05 a.m.

Break 
  
11:05–11:40 a.m.
Breakout Sessions: Set 2
Making the Case for Enterprise: How to Convince the C-Suite
Becky L. Graebe, manager, senior corporate communications, SAS Institute Inc.
Use LinkedIn to Engage Employees: Help Them Become Your Brand Ambassadors
Jill Jones, corporate communications, LinkedIn
  
11:40–11:55 a.m.Break
  
11:55 a.m.–12:30 p.m.Breakout Sessions: Set 3
Are You Talking to Me? Inter-Generational Communication in the Workplace
Debra L. Bethard-Caplick, MBA, APR, managing partner, Quicksilver Edge Strategic Communications
Chris K. Orris, account executive, Quicksilver Edge Strategic Communications
  
Tapping the Power of Technology: Engage Hard-to-Reach Employees
Michelle Glover, chief operating officer, ROI Communication
    
12:30–1:30 p.m.
Lunch
  
1:30–2:15 p.m.
Luncheon Keynote
Extreme Makeover: How the Federal Reserve Bank of Chicago Changed Its (Pin) Stripes
Karan Chandler Gartner, assistant vice president, System Leadership Initiative, Federal Reserve Bank of Chicago
  
2:15–2:30 p.m.Break
  
2:30–3:05 p.m.Breakout Sessions: Set 4
Transform Town Hall Meetings to Engage Every Employee: Revamp Your Format to Create Motivation
Alison Davis, founder and CEO, Davis & Company
  
A Picture Paints 1,000 Words: Bring Your Internal Communications to Life Through Visual Storytelling
Carol Whitworth, director, inspiration and innovation, HOME
Carol Brys, global EVP project manager, International Flavors and Frangrances
  
3:05–3:20 p.m.
Break
  
3:20–3:55 p.m.Breakout Sessions: Set 5
Relinquish Control: The Essential New Mindset for Conquering Chaos
Michael L. McDougall, APR, president, McDougall Communications
  
You Need AMMO: Using Internal Communication Measurement to Improve Strategy
Sean D. Williams, owner, Communication AMMO, Inc.
  
3:55–4:10 p.m.Break
  
4:10–4:45 p.m.Breakout Sessions: Set 6
Employee Storytelling Through Social Media: Hear Insights on How to Leverage Social Channels
Christopher Hannegan, executive vice president, U.S. chair and global co-lead, employee engagement, Edelman
  
 What Would Ryan Gosling Do? Lessons From Show Business for Your Business
Rob Biesenbach, author, and owner, Rob Biesenbach LLC
  

Tuesday, May 19

 
8–9 a.m.Breakfast
  
9–9:15 a.m.Welcome
  
9:15–10 a.m.Keynote
 Creating the Digital Workplace: 10 Ways an Enterprise Social Network Can Help You Build Unique Strategic Internal Communication Campaigns That Drive Participation
Jeff Willinger, director of collaboration, Rightpoint
  
10–10:15 a.m.Break
    
10:15–10:50 a.m.Breakout Sessions: Set 7
Inspiring Collaboration and Creativity: Achieve Business and Internal Goals
Ingrid Ekstrom, director, corporate communications, SunPower 
 
Going Mobile: Integrating Mobile Into Your Internal Communications Strategy
Moderator: Jeff Corbin, founder and CEO, APPrise Mobile
 Sheila Schooner, communications manager, corporate communications, ASRC Energy Services, Inc.
Tracy Pones, manager, corporate communications, Rust-Oleum Corporation
  
10:50–11:05 a.m.Break 
  
11:05–11:40 a.m.Breakout Sessions: Set 8
Cutting to Win: How to Get Employees on Your Side During Cost Cuts
Kate Bushnell, president and senior thought partner, The Grossman Group
  
Engagement Case Study: Strategies That Bring Out the Best in Employees and Workplace Communication (Part I)
Linda Dulye, president and founder, Dulye & Co.
Lauren Bedell, COO and CAO, Avenues New York
  
11:40–11:55 a.m.Break
  
11:55 a.m.–12:30 p.m.Breakout Sessions: Set 9
Engagement Case Study: Strategies That Bring Out the Best in Employees and Workplace Communication (Part II)
Linda Dulye, president and founder, Dulye & Co.
Lauren Bedell, COO and CAO, Avenues New York
  
An Inside-Out Approach to Building Brand Ambassadors: Foster a Knowledgeable and Committed Workforce
Debra Johnson, vice president, public affairs, Federal Reserve Bank of St. Louis
Steve Greene, assistant vice president, Federal Reserve Bank of St. Louis
  
12:30–12:40 p.m.
Concluding Remarks
  
  

Programming may be subject to change.