Tuesday, June 11
11 a.m.–12:15 p.m.
Breakout Sessions: Set IV
"The Ferrari Factor: Breakthrough Success, Predictable Failure, Unrewarding Mediocrity"
Is Your PR firm a Ferrari or a Model T.? In this session you will find out what steps you need to take to be a Ferrari and build both profitability and long-term value for your firm. This session will provide the answers and share with you the results of the 2013 Best Practices Benchmarking Survey.
Rick Gould, CPA, J.D., is managing partner, StevensGouldPincus