Monday, May 5
Focus session 2 - 2:20–2:55 p.m.
Expert Focus Sessions
Everyone talks about measurement — the need to do it, report it and get paid for it. But how do you make measurement a tangible reality for employees and clients? In this session, you’ll learn a seven-step approach to building measurement into your firm's culture, and effectively sell it to clients.
Kelly Womer, APR, ABC, vice president, partner, Linhart Public Relations