Register by May 10 and save $100!
Monday, June 10
3:30–4:45 p.m.
General Session
"Travelocity's Roaming Gnome is All Roses"
Travelocity's Roaming Gnome is once again front and center, driving awareness of the company through advertising, PR and social media. Brad Wilson, Travelocity's CMO, will speak to Travelocity’s core belief of “travel makes us better,” and why there is no better or more mischievous instigator of this than the Roaming Gnome.
Bradley E. Wilson is chief marketing officer, Travelocity, North America.
Wilson has helped build, launch and grow some of the most recognizable consumer brands on the web today. As CMO, he is responsible for brand strategy, customer lifecycle management and marketing communications for Travelocity North America. He also is charged with keeping up with the Roaming Gnome throughout all of his adventures! Connect with Bradley on Twitter.