Crashing the White House

Leveraging the Digital World for Change in the “Real” World

It might be the next frontier for interactive media: an intelligent return to the physical world. In this session, you will hear how a group inside the White House has launched a digitally powered program to engage with Latin-American citizens throughout the United States. A key component of the program is a multi-city event series where the White House will send officials to meet, engage and work with local leaders on a wide range of projects.

More Social Media Training from PRSA

Giovanni Rodriguez, SNCR founding fellow, is a senior member of the social-technology team at Deloitte Consulting LLP, where he is helping to design new services in the digital/social/mobile arena.