Socialize the Organization

Use Social Media to Strategically Connect Employees to Customers

How can you tie every aspect of your social media communications to the strategic direction of your organization? In this session, you'll learn how to scale social media to operate effectively on the real-time Web, and to support key employees to become your organization’s ambassadors.

More Social Media Training from PRSA

Richard Binhammer is director of social media and community at Dell. There, he was an early adopter of Twitter and Facebook and continues to be active in Dell’s social media outreach.