Social Business Track

"Avoid the Landmines: Social Media Law for PR and Communications"

Your Session ROI

  • Find out common legal issues social media marketers face.
  • Learn to avoid legal landmines that come with real-time communications.
  • Discover new ways to handle a social media public relations/communications crisis.

In this session, you’ll get an overview of legal issues most likely to get you and your clients in trouble when using social media for public relations and business-related communications. Find out how some of the biggest brands and their communications agencies got the regulatory rules wrong.

Speaker:
Glen Gilmore
is an attorney, social media strategist and teaches digital marketing, crisis communications and social media law at Rutgers University. This “Twitter powerhouse” has developed and provided customized training to members of the Fortune 500. Connect with Glen on Twitter.