Preview the Conference Program

Tailor your Conference training to career level, sector and specialization with five tracks: 

  1. Integration: Strategic approaches to utilizing and aligning multiple, diverse communication platforms to reinforce campaign effectiveness and achieve objectives.
  2. Tools & Techniques: Immersive training for skill-building, messaging, writing, relationship-building, pitching, word of mouth, speechwriting, storytelling, and social media tools and techniques.
  3. Specialization: Methods to address the needs of specific audiences, as well as areas or industries, such as health care, technology, ethics, diversity, Accreditation, global, education and work/life balance.
  4. Strategic Planning & Implementation: Case studies or presentations targeted to experienced practitioners that demonstrate best practices in research, planning, implementation and measurement.
  5. Leadership & Management: Best practices in leadership innovation and inspiration, management skills development, team building, workplace infrastructure, conflict resolution and mentoring.

View the 2015 Program at a Glance:

Saturday, Nov. 7, 2015 
8:30 a.m.–4:30 p.m. Pre-Conference Seminars (Full Day)*
Sunday, Nov. 8, 2015 
7 a.m.–7 p.m. Registration
7 a.m.–7 p.m. Products & Exhibit Hall
8 a.m.–Noon Pre-Conference Seminars (Half Day)*
11 a.m.–Noon Your Society at Work Workshops
12:30–2:30 p.m. Opening General Session
2:45–3:45 p.m. Professional Development Workshops Set 1
4–4:45 p.m.Exhibit Hall Yogurt Smoothie Break
4:45–5:45 p.m. Professional Development Workshops Set 2
7–9 p.m. Opening Night Reception
Monday, Nov. 9, 2015 
7:30 a.m.–5:30 p.m. Registration
7:30 a.m.–5:30 p.m. Products & Exhibit Hall
7:30–8 a.m. Coffee/Refreshments Break in the Products & Exhibit Hall
8–9:45 a.m. General Session
10:15–11:15 a.m. Professional Development Workshops Set 3
11:45 a.m.–12:45 p.m. Professional Development Workshops Set 4
1–2:45 p.m. Luncheon
2:45–3:30 p.m. Exhibit Hall Yogurt Smoothie Break
3:45–4:45 p.m.Expert Express
5–6 p.m. Professional Development Workshops Set 5
6–7 p.m.Products & Exhibit Hall Reception
Tuesday, Nov. 10, 2015 
7 a.m.–12:30 p.m. Registration
7 a.m.–12:30 p.m. Products & Exhibit Hall
7–8 a.m. Continental Breakfast with the Exhibitors
8–9 a.m. Professional Development Workshops Set 6
9–9:30 a.m. Coffee/Refreshments Break in the Products & Exhibit Hall
9:45–11 a.m. General Session
11 a.m.–12:30 p.m. Open Networking
12:30–1:30 p.m. Professional Development Workshops Set 7
1:45–2:45 p.m. Professional Development Workshops Set 8

* Open to all. Additional registration fees apply.

If you're interested in learning more about the quality insight presented, check out the 2014 program below:

View the Full Program
View Expert Express Sessions

View Sessions by Specialization Track