We're currently planning the PRSA 2014 International Conference. If you're interested in learning more about the quality insight presented, check out the 2013 Conference program information below.

For an abbreviated overview of the 2013 Conference, click here.

Note: You are browsing information about a previous PRSA International Conference. Visit the program page for this year’ event.

Protect and Manage Clients’ Online Reputation With Curated Search Results

Professional Development Workshop Set 2

A pre-emptive public relaltions strategy is essential in helping clients build their reputation, and to protect, defend and preserve reputation during crisis events. Since Google is now the go-to source for information, public relations professionals need to know how to manage search results and direct information seekers to the right links.

Presenters

James Alexander, CEO/founder, Vizibility, Inc.

(Photo Unavailable.) James Alexander is founder and chief executive officer of Vizibility Inc., the world’s first mobile business card platform for small, medium and large organizations. He was involved in two other successful startups and served as a product management executive at Adobe Systems prior to founding Vizibility.


James E. Lukaszewski, ABC, APR, Fellow PRSA, president, The Lukaszewski Group, Division of Risdall PR

Photo of James E. Lukaszewski, ABC, APR, Fellow PRSA James Lukaszewski, ABC, APR, Fellow PRSA,CCEP, is chairman and president of The Lukaszewski Group, division of Risdall McKinney Public Relations. He is a national practice leader in communications strategy and strategic counseling, and a well-known American crisis manager.