Whistleblowing in the Fortune1000: What PR Practitioners Think and Do
Professional Development Workshop Set 4
Monday, Oct. 15, 11:45 a.m.–1 p.m.
Room: Salons 14 - 15
Track: Leadership & Management
What is your role in whistleblowing? What is the ethics of reporting wrongdoing? An academic survey of public relations executives in the Fortune1000 turned up surprising information about the role of public relations practitioners in whistleblowing, their place in the dominant coalition and their views of their ethical role within the organization. Join a lively discussion of the study and take away tools to address whistleblowing in your own organization.
- Discover how to evaluate your organization’s efforts to publicize its Sarbanes-Oxley whistleblowing channel against those of other organizations.
- Learn how to counsel management on encouraging and protecting whistleblowers for reputation enhancement and improved employee morale and retention.
- Discover and explore your own ethical perspective on the role of whistleblowing as a communication function for a public relations practitioner.
Session Materials
Final Presentation
(Available to registered attendees only. )
Presenter
Cary A. Greenwood, Ph.D., APR, Fellow PRSA
Cary A. Greenwood, Ph.D., APR, Fellow PRSA, is an assistant professor of public relations at Middle Tennessee State University, and a 2012/2013 Arthur W. Page Legacy Scholar. She has presented research at the International Association of Communication, the Society for Consumer Psychology, and the Association for Education in Journalism and Mass Communication.