Are You Ready for a Real Crisis? Be Armed With the NIMS
Professional Development Workshop Set 7
Tuesday, Oct. 16, 12:30–1:45 p.m.
Room: Golden Gate C1
Track: Specialization
Hosted by the Public Affairs & Government Section.
Every government and military public affairs officer (PAO) and public information officer (PIO) knows the ins and outs of the National Incident Management System (NIMS). Join this exciting, interactive seminar and learn how every public relations practitioner can also utilize the communication tools and strategies deployed by the front-line military to make their next event or crisis management more successful.
- Explore the functions that NIMS requires from public relations professionals.
- Learn how to coach your employer and clients on building “bench strength” within the organization so you’re prepared for the unplanned.
- Understand how NIMS will help further your career and bring added value to your employers and clients.
Presenters
Lauri-Ellen Smith, APR, is special assistant to the sheriff, Jacksonville Sheriff’s Office. With 30 years’ experience in public relations, Smith has spent her career framing and communicating issues, managing communication during crises and lobbying for policy changes at the state and national level. She advocates for all public relations professionals to know the National Incident Management System (NIMS), and recognize its relevance in most any event, planned or unplanned.
Dr. Joseph V. Trahan III, APR, Fellow PRSA
Dr. Joseph V. Trahan III, APR, Fellow PRSA, is president of Trahan & Associates. He is a retired lieutenant colonel in the U.S. Army. An international media relations trainer and public relations strategist, he has conducted hundreds of media training classes across the U.S. and in many countries. With over 20 years of experience, Dr. Trahan has worked with governmental agencies, education institutions, law enforcement and nonprofits, and has managed four Joint Information Bureaus.