We're currently planning the PRSA 2014 International Conference. If you're interested in learning more about the quality insight presented, check out the 2013 Conference program information below.

For an abbreviated overview of the 2013 Conference, click here.

Note: You are browsing information about a previous PRSA International Conference. Visit the program page for this year’ event.

Five Essential Trends for Successful PR Pros

Professional Development Workshop Set 6

Get an insightful look at the five trends that can power up PR efforts. Learn how to end “not –so-awesome pitches,” delve into PR’s increasingly central role in marketing, and why traditional media matters more than ever.

Session Materials

Final Presentation

(Available to registered attendees only. Register now!)

Presenter

Frank Strong, director of public relations, Vocus

Photo of Frank Strong Strong is also owner of PRWeb, iContac, Help-A-Reporter-Out and North Social.  Prior to Vocus, he was the director, marketing communications for B2B software maker Managed Objects. He previously worked for PR firms including Hill & Knowlton and the SheaHedges Group (now Speakerbox Communications) and has primarily serviced clients in the start-up, technology and venture capital markets.