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Defining Corporate Character Through Strategic Public Relations: Examining the Risk and Reward of Corporate Social Advocacy on Character Reputation and Relationships

Professional Development Workshop Set 6

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H.L. LaMarre, assistant professor, Temple University, will discuss the practical implications of social engagement, with a focus on the influence and effects of corporate sociopolitical advocacy on corporate character, brand reputation and stakeholder relations.

Presenter

H.L. LaMarre, assistant professor, Temple University

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