See an Abbreviated Overview of the Conference

View Sessions by Specialization Track

Note: You are browsing information about a previous PRSA International Conference. Visit the program page for this year’ event.

Zero to Breakthrough: How a Breakthrough Mentality Creates Breakthrough Results!

General Session

Vernice “FlyGirl” ArmourKeynote Speaker Vernice “FlyGirl” Armour was the first African-American female combat pilot, and drew from this experience to author “Zero to Breakthrough: The 7-Step, Battle-Tested Method for Accomplishing Goals That Matter.” She is founder and CEO of VAI Consulting and Training, LLC, where she offers executive leadership training. 

During her International Conference presentation, Armour will offer insight into strengthening engagement with key stakeholders, clarifying business objectives and energizing your message.

Interested in learning more? Preview a demo of Vernice Armour’s presentation style and see video blogs at         



Join us in Philadelphia! Register by Sept. 6 and Save $200.