Sunday, Oct. 12, 11 a.m.–noon
How can “Anvil Thinking” help you do better work for your company/clients, and help you win awards? If you begin a campaign with the plan of entering it into the PRSA Silver Anvil Awards program, and follow the four-step process throughout the campaign, you’ll get better public relations results and likely win Anvil Awards. Hear from past PRSA Honors and Awards Committee Chairs, and Silver Anvil Award winners who will share their secrets to Anvil success, and offer practical advice on how to prepare your campaign entries.
Sherry Goldman, president , Goldman Communications Group
Goldman is also an adjunct professor in PR at LIU/Post. She has won two Silver Anvils; one for her work with Writers Guild of America East during the industry-wide strike of TV/film writers, and another for launching Green Seal. Goldman is a Silver Anvil judge, and former chair of the PRSA Honors and Awards Committee, as well as the Silver and Bronze Anvil Awards.
Kelly Womer, ABC, APR, vice president and partner, Linhart Public Relations
Womer is a former chair of PRSA’s Honors and Awards Committee, as well as former chair of the Silver Anvil, Bronze Anvil and Gold Anvil Awards Committees. She is a former PRSA Chicago Chapter president, and has served as a Silver Anvil and Bronze Anvil judge for numerous years.