Sunday, Oct. 12, 11 a.m.–noon
Room: Roosevelt 2
A crisis is brewing in public relations education — there are too many open teaching positions and too few Ph.D.s to fill them. As a professional in PRSA, your experience is invaluable to the development of the next generation of public relations leaders. Teacher and faculty adviser Bob Pritchard introduces the highly acclaimed “Learning to Teach” series, offered by the Educators Academy on behalf of the Educational Affairs Committee. Walk away with insight into how you can transition from the practice to the classroom. Also, discuss part-time teaching opportunities for you to test the waters.
Bob Pritchard, APR, Fellow PRSA, lecturer and faculty adviser, Lindsey + Asp, University of Oklahoma
Pritchard teaches public relations at the University of Oklahoma. He also serves as the faculty adviser for the Stewart Harral PRSSA Chapter at the University of Oklahoma, and for Lindsey + Asp, the advertising and public relations firm at Gaylord College.
Jeanette Drake, Ph.D., APR, Fellow PRSA, associate professor, University of Findlay
Drake founded and advises the PRSSA Chapter at the University of Findlay. Previously, she managed strategic communications in the corporate, nonprofit and higher education sectors. She continues to counsel nonprofits, and studies the effects of framing on public policy.
Sandra C. Duhé, Ph.D., APR, associate professor and chair, Division of Communication Studies, Southern Methodist University
Duhé began her career as a financial analyst, and then served as a public affairs manager for three multinational oil companies, where she gained extensive experience in corporate branding, crisis communication, media relations and community outreach. She earned three graduate degrees while working as a practitioner, and made her full-time transition to the classroom in 2004. Among her greatest honors are the teaching awards she has received from her students.