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A Maverick Manual for Success

General Session

Monday, Oct. 13, 8–9:45 a.m.

Room: Marriott Ballroom

(Photo of Polly LaBarre)

"In the midst of relentless, disruptive, occasionally shocking change, PR professionals are in a unique position to make sense of the world; to articulate and advocate for a set of ideas that truly connect with people, and even better, move them."

Polly LaBarre was a founding member of Fast Company and is editorial director of MIX (Management Innovation eXchange). She is a best-selling author, speaker and entrepreneur who has worked for nearly 20 years to embolden and equip leaders in every realm of endeavor to make their organizations more resilient, innovative and accountable. She is an inspiring and provocative voice on the big ideas of organizations, work and success.

LaBarre is also co-author of the bestselling book, “Mavericks at Work: Why the Most Original Minds in Business Win,” which was named “Book of the Year” by The Economist. She has been a business and innovation correspondent for CNN, where she produced regular segments on big ideas and best practices from the world of business and beyond. She also serves on the board of advisers of TakingITGlobal, the leading online community for connecting and empowering young people to make a difference in the world.