For an abbreviated overview of the Conference, click here.

PRSA 2014 International Conference Schedule: Saturday, Oct. 11

Saturday, Oct. 11    Sunday, Oct. 12    Monday, Oct. 13    Tuesday, Oct. 14   

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8:30 a.m.–4:30 p.m.
Saturday Full-Day Pre-Conference Course
5–8 p.m.

Are You Battle Ready? Crisis Communication From Public Affairs PRos

Washington 4

Gain strategic coaching on the tactics and protocols mandated under the Federal Incident Command System, and take the opportunity to apply lessons learned during a practice media address.

Lauri-Ellen Smith, APR
Special Assistant to the Sheriff, Jacksonville Sheriff’s Office

Joseph V. Trahan III, Ph.D., APR, Fellow PRSA
Lt. Col., U.S. Army – Ret.

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Hands-On Social Media Workshop

Wilson A/B/C

Through step-by-step exercises, Eric Schwartzman, CEO, Comply Socially, will teach you to build a social media monitoring dashboard, launch a blog with embedded photos, videos and social media buttons, livestream via a smartphone, optimize your content and much more. Attendees must bring their own laptop (not tablet) and smartphone to this session.

Eric Schwartzman
CEO, Comply Socially

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Diversity Mixer

Marriott Foyer Mezzanine

Join this dynamic event hosted by the PRSA Diversity Committee that brings together diverse public relations pros and journalists from the Washington, D.C., area.

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