For an abbreviated overview of the Conference, click here.

PRSA 2014 International Conference Schedule: Saturday, Oct. 11

Saturday, Oct. 11    Sunday, Oct. 12    Monday, Oct. 13    Tuesday, Oct. 14   

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8:30 a.m.–4:30 p.m.
Saturday Full-Day Pre-Conference Course

Are You Battle Ready? Crisis Communication From Public Affairs PRos

Gain strategic coaching on the tactics and protocols mandated under the Federal Incident Command System, and take the opportunity to apply lessons learned during a practice media address from the Press Briefing Room inside the Pentagon.

Lauri-Ellen Smith, APR
Special Assistant to the Sheriff, Jacksonville Sheriff’s Office

Joseph V. Trahan III, Ph.D., APR, Fellow PRSA
Lt. Col., U.S. Army – Ret.

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Hands-On Social Media Workshop

Through step-by-step exercises, Eric Schwartzman, CEO, Comply Socially, will teach you to build a social media monitoring dashboard, launch a blog with embedded photos, videos and social media buttons, livestream via a smartphone, optimize your content and much more. Attendees must bring their own laptop (not tablet) and smartphone to this session.

Eric Schwartzman
CEO, Comply Socially

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