APR Boot Camp
Additional registration required.
Location: Cordova 4 (lower level)
Note: Registration for Day 1 is now closed. Registration is only available for Days 2 and 3 combined.
In conjunction with the PRSA Orlando Chapter, PRSA presents “APR Boot Camp,” a four-day intensive workshop to prepare and advance through the Readiness Review™ and take the computer-based Examination for Accreditation in Public Relations (APR) or Accreditation in Public Relations + Military Communication (APR+M). This boot camp is designed to provide a setting that meets the needs of busy professionals whose schedules do not permit extensive preparation time.
Candidate prerequisites:
- For APR, candidate must be a member of PRSA and/or another Universal Accreditation Board (UAB) participating organization.
- For APR+M, candidate must be either 1) military personnel (active or reserve) or Department of Defense civilian employee whose primary responsibilities lie in military communications-related fields, or 2) Department of Defense military contractor who is a member of a UAB participating organization, and whose primary responsibilities lie in military communications-related fields.
- Approved APR application or APR+M application, and the $385 Examination fee is received by PRSA National by Sept. 12.
- Must register by Sept. 12 (one month in advance required to clear Prometric authorization).
- Download and complete the APR Readiness Review™ questionnaire or APR+M Readiness Review™ questionnaire. Email your final answers to accred@prsa.org by Sept. 12, 2011. Your questionnaire will be provided to the Readiness Review™ panel for familiarization of your background and expertise in the public relations profession. Note: There will be no opportunities to change this questionnaire once it is submitted.
- Must have portfolio items assembled, but not necessarily finalized.
- Must bring own laptop.
Presenters:
Karen Mess Frashier, APR, is the current Accreditation chair for the PRSA Tampa Bay Chapter, and is president and CEO of Advocate Marketing PR. Frashier facilitates the Readiness Review™ preparation (Day 1).
Bob Saline, APR, Fellow PRSA, is the current Accreditation co-chair for the PRSA Central Pennsylvania Chapter, and is president and CEO of PRWorks, Inc. Saline facilitates the computer-based Examination preparation (Days 2 and 3). His areas of expertise include strategic communications and research, issues management and media coaching.
Jason S. Kirsch, APR, is current Accreditation co-chair for the PRSA Central Pennsylvania Chapter, and is vice president and director of marketing and public relations at Metro Bank. Kirsch facilitates the computer-based Examination preparation (Days 2 and 3). His areas of expertise include corporate communications, media relations, brand management and marketing communications.
Wednesday, Oct. 12
Day 1: Readiness Review™ Preparation
8:30 a.m.–12:30 p.m.
- Review 16 knowledge, skills and abilities (KSAs). If you are an APR+M candidate, you also will review additional military KSAs.
- Portfolio overview.
- Mock Readiness Review™.
Lunch — Attendees on their own.
1:30–5:30 p.m.
- Preparation time for those attendees putting finishing touches on assembling their portfolios.
- Readiness Review™ will take place as scheduled.
Thursday, Oct. 13
Day 2: Computer-Based Examination Preparation
8:30 a.m.–4:30 p.m.
Candidate prerequisite: Attendees should already have been Advanced by the UAB from Readiness Review™.
- Class for remaining 44 KSA’s in preparation for the computer-based Examination (box lunch included).
Friday, Oct. 14
Day 3: Computer-Based Examination Preparation
8:30 a.m.–12:30 p.m.
- Continuation of class for remaining 44 KSAs in preparation for the computer-based Examination.
Lunch — attendees on their own.
2–5 p.m.
- Peer study time.
Saturday, Oct. 15
9:30 a.m. (Appointment time is three hours and 45 minutes.)
Computer-based Examination administration will take place at:
Prometric testing (Site 0080)
2301 Lucien Way, Suite 150
Maitland, FL 32751
