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The Changing Role of the Trust Agent

General Session

Monday, October 17, 2011 8:00 a.m. - 9:15 a.m.

Location: Coquina Hall

Carmichael Lynch Spong (logo)


With more than a decade of experience working with online communities, social media and related technologies, Chris Brogan has served as a consultant to Fortune 100 companies, showing them how to best use social software to build organizational value. He is author of the best-selling books, “Social Media 101: Tactics and Tips to Develop Your Business Online,” and “Trust Agents: Using the Web to Build Influence, Improve Reputation and Earn Trust.”