Thursday, May 23
1:30–2:30 p.m.
Breakout Session V
The great outdoors is becoming a bigger and bigger draw to travelers of all ages, from soft adventures to more rugged quests, and from nature-based experiences to full ecotourism pursuits. If you don’t have “Yosemite” in your name, what is the best way to get your destination or attraction “outfitted” to the right media outlets and contacts? This panel discussion will help you take a “big foot” forward in engaging travelers with your natural offerings.
Annette Thompson is a freelance travel journalist; contributor at USA TODAY Go Escape, AAA Alabama Journey, Southeast Tourism's Escape to the Southeast and Midwest Living. Connect with Annette on Twitter.
Lisa Delaney is vice president and editor-in-chief at Spry/Spryliving.com. Connect with Lisa on Twitter.
David Miller is senior editor at Matador Network. Connect with David on Twitter.