Your Public Relations and Communications Community

PR Measurement Insights: Ask Doc Rock

David Rockland, Ph.D., a leading public relations measurement expert, writes a regular column on measurement insight and advice for PRSA’s monthly magazine, Public Relations Tactics. Rockland is partner/CEO and managing director for the research and change communications businesses at Ketchum.

Below is a compendium of those columns.

Training Webinars Included With PRSA Membership!

Broaden your skill set with access to more than 50 live and on-demand webinars in 2014.