The Integrated Marketing Communications (IMC) graduate program at the West Virginia University (WVU) P.I. Reed School of Journalism is designed to give public relations, marketing and media professionals the tools they need to lead their company's communication strategy in today's dynamic digital environment. WVU IMC students learn how to develop effective integrated marketing communications campaigns that create meaningful dialogue with consumers and maximize ROI.
PRSA membership is more valuable than ever before. Broaden your skill set with access to more than 50 free live and on-demand webinars that are planned for 2013 when you join now.