Log in to MyPRSA to View or Purchase this item.
Internal Communications: Ensuring Strategy And Measurement Coexist
Publication Date: 2/2000
Source:
SO01 Public Relations Tactics Product Code:
6C-020020 Organization/Author/Firm:
Julie Khan Specialization(s):
Internal Communications / Research - Evaluation / Measurement / Measurement Format:
Newsletter Article (Tactics)
Member price:
FREE
Non-Member price:
$4.99
Summary
This article emphasizes the importance of utilizing strategy and measurement in employee communications.