Your Public Relations and Communications Community

Secured Document - MyPRSA Login or Purchase Required Log in to MyPRSA to View or Purchase this item.

Internal Communications: Ensuring Strategy And Measurement Coexist


Publication Date: 2/2000

Source: SO01 Public Relations Tactics
Product Code: 6C-020020
Organization/Author/Firm: Julie Khan
Specialization(s): Internal Communications / Research - Evaluation / Measurement / Measurement
Format: Newsletter Article (Tactics)
Member price:
FREE
Non-Member price:
$4.99


Summary

This article emphasizes the importance of utilizing strategy and measurement in employee communications.




Online PR Training: FREE With PRSA Membership

Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.