Ask The Professional: Protecting Your Agency’s Ideas
Publication Date: 05/2010
Source: SO01 Public Relations Tactics
Product Code: 6C-051014
Organization/Author/Firm: Ann Subervi
Specialization(s): Legal / Firm Management / Ethics
Format: Newsletter Article (Tactics)
Our Ask the Professional columnist examines an age-old conundrum for PR agencies: How to protect your intellectual property from potential clients and competitiors.