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PR at the Park: It's an Amusement Jungle Out There
Publication Date: 5/1998
Source:
SO01 Public Relations Tactics Product Code:
6C-059812 Organization/Author/Firm:
Jeff Long Industry:
Entertainment Format:
Newsletter Article (Tactics)
Member price:
FREE
Non-Member price:
$4.99
Summary
The article takes a look at the high pressure world of amusement parks, where the pr staff has one season to cover an entire year's worth of expenses.