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Ask the Professional: Beware of the Twitter Numbers Game


Publication Date: 07/2010

Source: SO01 Public Relations Tactics
Product Code: 6C-071001
Organization/Author/Firm: Ann Subervi
Tactics: Twitter
Format: Newsletter Article (Tactics)
Member price:
FREE
Non-Member price:
$4.99

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Summary

In this month’s “Ask the Professional” column, Ann Subervi explains that followers alone don’t matter on Twitter – it’s about what happens as a result of your relationships with those people. Money can’t buy engagement.




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