Publication Date: 10/2010
Please log in to MyPRSA to View or Purchase this item.
Tips for successful internship programs:
o Have a plan.
Internships should give students real-world experience. Think carefully about the projects you’ll assign. Make time to explain the assignment, track the student’s progress and hold them accountable for their deliverables.
o Treat them like employees.
Give interns a formal job interview, set expectations and establish a defined reporting structure. At the end of the internship, conduct an exit interview.
o Provide experience.
Invite interns to meetings and training programs. Let them see what the profession is really like.
Q: My boss has asked me to set up an internship program for our PR department. Do you have any advice on how to get started and manage the program?
Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.