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Public Relations Tactics

Will the PR Profession Ever Reflect the Society It Serves?

Based on the experiences gained throughout her career, Marielle Legair offers recomendations that can help improve cultural diversity in the PR profession.

Integration: A Look Ahead to 2015

A hot topic these days is integration. But what exactly does this mean? David B. Rockland, Ph.D., explains why it will be a key component of the 2015 communications world.

Melinda Morgan Kartsonis on Culinary PR

In this month's Profiles in PR column, Melinda Morgan Kartsonis, APR talks about launching her food service and culinary PR firm and what she's cooking up in her office's test kitchen.

Diversity Dimensions

Inside PRSA


Writing With Wylie

Taking the Lead

Media Relations

The Business Case

About Public Relations Tactics

PRSA’s award-winning newspaper brings you the latest news, trends and how-to information about the evolving public relations profession. The monthly tabloid delivers essential tips from experienced public relations practitioners that will help you enhance your job skills and stay competitive in today’s marketplace.

Tactics will keep you current on the best practices regarding everything from employee communications and public relations measurement to media relations training and social media.

Our articles reflect the growth and change in crucial areas of professional development that will empower you to advance your career as well as showcase the positive influence of the public relations profession.

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