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The Public Relations Strategist — Current Issue | The Public Relations Strategist — Winter 2010 Issue
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Going Lean: A Cultural Shift That Adds Value to Your PR Efforts
Publication Date: 2010, Winter
Source: SO02 Public Relations Strategist
Product Code: 6K-011004
Organization/Author/Firm: Mike Greece, APR
Source: SO02 Public Relations Strategist
Product Code: 6K-011004
Organization/Author/Firm: Mike Greece, APR
Member price:
FREE
Non-Member price:
$4.99
Summary
In addition to the obvious time- and cost-saving benefits of integrating a lean culture into a PR enterprise, it can also create enormous client loyalty. Here are some ways lean can be implemented into PR operations.
