Your Public Relations and Communications Community

Secured Document - MyPRSA Login or Purchase Required Log in to MyPRSA to View or Purchase this item.

What Do You Think? Making Sense of Philanthropic Crowdsourcing

Publication Date: 2011, Spring

Source: SO02 Public Relations Strategist
Product Code: 6K-021105
Organization/Author/Firm: Andrea Shatzman
Industry: Associations - Nonprofits
Specialization(s): Development - Fund Raising
Format: In Depth Magazine Article (Strategist)
Member price:
Non-Member price:


An increasing number of companies, foundations and nonprofits are using input from their consumers to focus their philanthropic activities. But before you dive in, consider both the benefits and the drawbacks of philanthropic crowdsourcing.

Online PR Training: FREE With PRSA Membership

Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.