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The Public Relations Strategist

Survey Reveals Wide Gaps Between PR Leaders and Their Employees

Bruce K. Berger, Ph.D., breaks down the Plank Center for Leadership in Public Relations' report that reveals a gap between leaders’ evaluations of their own performance and how their employees rate them.

A Simple Plan: MIT Professor Donald Sull on Thriving in a Complex World

Donald Sull, a global expert on strategy and execution in turbulent markets spoke with The Strategist about how PR pros can incorporate simple rules into their daily lives.

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About The Public Relations Strategist

The Strategist is the only magazine dedicated to executive-level public relations professionals. This quarterly publication provides you with insightful feature-length commentary on the strategic importance of public relations at the management level and views on changing public relations concepts to engage and inform you and your organization.

Content reflects the current practice of public relations, with anecdotes and ideas displaying how a topic has measurable impact on achieving the strategic goals of your organization. Crisis communication planning, corporate reputation management, investor relations and many other subjects are addressed by influential thought-leaders in the public relations profession.

Our articles emphasize the growth and change in crucial areas of strategic communications. The Strategist will help you lead your organization effectively as well as advance your own career.

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