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The Public Relations Strategist

Survey Reveals Wide Gaps Between PR Leaders and Their Employees

Bruce K. Berger, Ph.D., breaks down the Plank Center for Leadership in Public Relations' report that reveals a gap between leaders’ evaluations of their own performance and how their employees rate them.

How Mayor Joe Riley Stays on Point and #CharlestonStrong

Melissa Flynn, APR, a former resident of Charleston, S.C., and colleague of Mayor Joe Riley, reflects on Riley's key messaging in the wake of the recent mass shooting at the "Mother" Emanuel AME Church.

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About The Public Relations Strategist

The Strategist is the only magazine dedicated to executive-level public relations professionals. This quarterly publication provides you with insightful feature-length commentary on the strategic importance of public relations at the management level and views on changing public relations concepts to engage and inform you and your organization.

Content reflects the current practice of public relations, with anecdotes and ideas displaying how a topic has measurable impact on achieving the strategic goals of your organization. Crisis communication planning, corporate reputation management, investor relations and many other subjects are addressed by influential thought-leaders in the public relations profession.

Our articles emphasize the growth and change in crucial areas of strategic communications. The Strategist will help you lead your organization effectively as well as advance your own career.

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