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This Just In… |
Domino’s delivers during crisis
Tim McIntyre, vice president, communications at Domino’s, details the company’s step-by-step reaction after a vulgar video goes viral. It’s a corporate response suited for the digital age.
Persuading CEOs to do what’s right during a crisis
While crisis plans offer strategies and procedures, there is always an underlying human element. The most important factor in mitigating the depth and breadth of a crisis, and preserving the organization’s reputation for the long term, is the attitude of the person at the top.
Pandemic flu communications in a Web 2.0 world
Concern about a potential widespread pandemic flu outbreak continues. The current H1N1 Influenza A outbreak provides PR professionals with an unprecedented opportunity to demonstrate their unique value when preparing for a public health crisis.
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A change of heart
Why former CIGNA PR executive Wendell Potter, APR, is now speaking out against the health care industry.
Spotlight On
- Responding to a Deadly Campus Shooting at Northern Illinois
- The Crash of Continental Flight 3407
- Effective Social Media Strategies During a Crisis
- When the Internet Threatens Your Company’s Reputation
- Defending Against the Strategy of Victimhood
- Managing a Media Frenzy
- Managing a Crisis — and Becoming a Stronger Organization
