Your Public Relations and Communications Community

Universal Accreditation Board (UAB)

The UAB oversees the APR Program and provides a balanced blend of backgrounds in a number of public relations specialties, with representatives from each public relations participating organization.

PRSA manages the day-to-day operations for the UAB, while the UAB grants Accreditation, develops the Examination for Accreditation in Public Relations and policies, and reviews appeal cases.

The public relations organizations that are members of the Universal Accreditation Board include:


Member Rebate
Members are eligible for a $110 Accreditation Examination rebate upon completion of the computer-based Examination.


APR Achievement

Wear your pin proudly.
Order your APR pin now.

Enhancing the APR Credential

As we celebrate the APR's 50th anniversary this year, PRSA is continuing its plan to enhance the Credential’s profile and prestige.


Certificate in Principles of Public Relations

Find out more about this Certificate in Principles of Public Relations and how graduating seniors can participate.