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Your Public Relations and Communications Community


Web Writing Boot Camp

How to Write Blog Postings, Tweets and Web Pages That Engage


Availability
This course is not currently available. Email the Professional Development Department to inquire about future availability of this program.

Categories: Writing, Techniques & Tactics, Social Media

  • Learn how to make your posts personable, and write dramatic, compelling status updates that draw followers and get clicks.
  • Receive tips for increasing the usability of your copy by 124 percent in three steps, and discover the two elements that must be included in an online lead.
  • Understand how to reach website visitors with the piece of display copy that 95 percent of people read, but many communicators drop.

Instructor

Ann Wylie

Photo of Ann Wylie Wylie works with communicators who want to reach more readers, and with organizations that want to get the word out. Her workshops take her from Hollywood to Helsinki, and to organizations like NASA, Nike and Nokia. More than 14,000 communicators worldwide subscribe to her e-zine, Wylie’s Writing Tips. She has earned more than 60 awards, including two IABC Gold Quills, for her work.

Participants earn 2.0 APR Maintenance Credits for a one-day course. For more information on Accreditation maintenance, visit http://www.prsa.org/Learning/Accreditation.

 


 
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Online PR Training: FREE With PRSA Membership

Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.