Key Issues Facing Health Care Communicators
An Overview of Guidelines and Laws for 2013
Hosted by the Health Academy.
Category: Communication Strategy
Find out what you need to know about key issues facing health care communicators in 2013. Jill Dosik, president, GCI Health, will present an overview of the most significant events, directives and initiatives coming out of Washington D.C. and elsewhere that will have an impact on our jobs. Topics may include the recent Caronia vs. the US Second Circuit decision, progress on biosimilars and rollout of the Physician Payment Sunshine Act. The webinar will be open and available for you to ask questions you may have about these and other key health care communications issues. You will:
- Gain basic understanding of key events in the public policy arena.
- Understand implications for the health care market and health care communications.
- Learn how your peers are handling similar situations.
Presenter
Jill Dosik, JD, president, GCI Health, in her 19 years at GCI Health, has launched first-in-class therapies, reintroduced old drugs with new uses, led campaigns to protect a blockbuster brand from increasing competition and provided crisis management counsel to health care companies and providers in the national spotlight. A member of the New York State Bar, she has extensive issues management experience, media trains corporate executives and external spokespeople, and regularly speaks on issues related to health care communication and trends.
Participants earn 1.0 APR Maintenance Credits for a webinar. For more information on Accreditation maintenance, visit http://www.prsa.org/Learning/Accreditation.
