Category: Social Media
In recent months developers of Google+, the social networking service from Google, have taken great strides in improving the content sharing platform. Industry experts are taking notice as the latest research is showing an increase of active usage on Google+, closing the gap against other social network services. In addition, Fortune 100 brands are becoming more prominent on the network, further building their community of fans and separating themselves from the competition.
The time has come for public relations professionals to give this platform serious consideration and implement the service in their social media plans and strategy for 2013 and beyond. Explore the various facets and benefits of Google+ from New York Times bestselling author, Guy Kawasaki, as he shares the steps, tools and secrets in curating and sharing content through the service. In this free brown bag teleseminar, you’ll learn basic features and more to get Google+ work for your brand, destination and client.
Kawasaki also is the author of APE, What the Plus!, Enchantment, and nine other books. Previously, he was the chief evangelist of Apple. Kawasaki has a BA from Stanford University and an MBA from UCLA, as well as an honorary doctorate from Babson College.
Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.