Your Public Relations and Communications Community


Financial Communications at a Crossroads

A Financial Communications Section Brown Bag Discussion



Hosted by the Financial Communications Section.

Availability
This interactive discussion is not currently available. Email the Sections Department to inquire about future availability of this program.

Category: Leadership & Management

Markets have been surging and profits at financial institutions are up, so why haven’t opportunities improved for communications professionals? Employment challenges, increased job pressures and a convergence of media continue to limit communicators in the workplace and the marketplace.

Join us for an insightful presentation by veteran financial writer Jennifer Kelly, who will provide an in-depth look at this issue, as well as steps we can take to improve our positions. Kelly has more than two decades of experience serving a diverse client base of investment banks, mutual fund managers, insurers, private equity firms and related service companies. This presentation will include:

  • An overview of the financial services industry.
  • A discussion of shifting trends in communications.
  • An introduction to emerging opportunities that you can leverage.

Presenter

Jennifer Kelly, owner, Kelly Communications

Jennifer Kelly has been a freelance financial writer for more than 20 years, serving a broad and diverse client base of investment banks, mutual fund managers, insurers, private equity firms and related service companies.  Over the last two decades, she has worked in many different formats including brochures, bylined articles, white papers, PowerPoint presentations, web copy, case studies, client letters and marketing commentary.  She was, for many years, a contributor to Plan Sponsor magazine, and she has a deep, nuanced understanding of investment concepts and products.

 


 
Flip through a booklet on UGA’s Online Continuing Education Course:

Training Webinars Included With PRSA Membership!

Broaden your skill set with access to more than 50 live and on-demand webinars in 2014.