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11 Deadly Presentation Sins

A Path to Redemption for Public Speakers

This webinar is not currently available. Email the Professional Development Department to inquire about future availability of this program.

Categories: Executive Level, Techniques & Tactics

Few things in the PR business are more important than the ability to present your ideas and programs in clear and compelling terms. Solid presentation skills can help PR pros win new business, gain approval for projects and budgets, rally teams, motivate employees and better position themselves as industry and community leaders.

Yet even professional communicators can succumb to the worst sins of public speaking, from listless delivery to lackluster content, from meandering stories to mundane visuals.

In this engaging and information-packed session, participants will receive practical techniques to overcome the deadliest of presentation sins. You’ll also learn how to:

  • Analyze and understand your audience’s needs and concerns.
  • Focus and structure content.
  • Find, shape and tell more powerful stories
  • Invest your arguments with emotion to win hearts and change minds.
  • Create more compelling visuals.
  • Ignore common body language myths and focus on what matters.

"11 Deadly Presentation Sins” combines lessons from the worlds of business and entertainment to help participants give the performance of their lives and to provide better speech development and delivery counsel to clients and executives. Sources of learning range from “Saturday Night Live” to Steve Jobs.


Rob Biesenbach, communications consultant, Rob Biesenbach LLC

Photo of Rob Biesenbach Biesenbach is an independent corporate communications pro, actor, author and speaker. He is a former vice president at Ogilvy PR Worldwide, where he co-founded the global employee communications practice. He is also a Second City-trained actor who has appeared in more than 150 stage and commercial productions. Biesenbach has authored two books to help people communicate more successfully through storytelling and other acting principles.

Participants earn 1.0 APR Maintenance Credits for a webinar. For more information on Accreditation maintenance, visit


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