Category: Measurement & ROI
Billions of pieces of social data are created every day — the sheer volume of content is overwhelming. It takes constant monitoring and research just to keep track of the conversation around your brand. So, how do you draw meaningful and actionable insights from this ever-growing conversation?
In this webinar, you’ll discover proven ways to use research and social data to increase your business’ digital impact. As a prelude to her presentation at the “PR Research 101: Simple Steps for Demonstrating and Generating a Positive Return on Public Relations Investment,” May 14, in New York City, presenter Chi-Chi Millaway will provide an interactive experience that includes hands-on exercises, and an examination of case studies and emerging best practices. She’ll discuss:
Participants earn 1.0 APR Maintenance Credits for a webinar. For more information on Accreditation maintenance, visit http://www.prsa.org/Learning/Accreditation.
Broaden your skill set with access to an extensive library of live and on-demand professional development webinars — one of PRSA's premier member benefits.