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Crisis & Reputation: Public Relations Training

Programs include managing relationships for crisis planning and response, reputation management, issues management, risk management, community relations, customer relations, corporate social responsibility, ethics and trust-related topics.

Oct. 13 Tue.

Employee Communications Section
Oct. 13, 2015 | Interactive Discussion

Category: Crisis & Reputation

Dealing with a crisis is going to happen. How you respond internally is just as important as how you respond externally. Our speaker for this MIXer, Kristen Turley, APR, has dealt with flooding, a workplace fatality and several environmental issues in less than a year. Join us to learn a few simple tips to ensure your internal stakeholders become your biggest advocates during trying times.
Featured Presenter:
Kristen Turley, APR;

Dec. 1 Tue.

What to Do and Say to Create a Powerful Competitive Advantage
Dec. 1, 2015 | Course | New York, N.Y.

Categories: Communication Strategy, Crisis & Reputation

Join internationally-renowned crisis expert and professor Helio Fred Garcia, and discuss best practices in effective crisis response.
Photo of Helio Fred Garcia
Featured Presenter:
Helio Fred Garcia; In-Person

Dec. 7 Mon.

Real-Time Solutions for Effective Response
Dec. 7, 2015 | Course | New York, N.Y.

Categories: Crisis & Reputation, Social Media, Techniques & Tactics

Crisis communications is becoming more complicated and difficult. Where crisis communications was once perceived as talking to the media after an event happened, today’s crisis audiences have expanded to include employees, customers, stakeholders and social media users. At the same time, channels have expanded from traditional news conferences to include e-mail blasts, Web posts, social media notification and more. Today’s PR professionals must invest more time than ever in the planning stage in order to deliver proper communications after the event goes public.
Photo of Gerard Braud
Featured Presenter:
Gerard Braud; In-Person

Feb. 2 Tue.

Public Relations at the Speed of Light
Feb. 2, 2016 | Webinar, On-Demand Available Feb. 9

Category: Crisis & Reputation

The pressure to produce is enormous, and breaking a story that later trends is a major coup. Every organization’s communications plan needs to include a crisis component aimed squarely at “accidental trending.” In this webinar, you’ll learn how to regain control of your own message.
Featured Presenter:
Katherine R. Hutt, APR, Fellow PRSA
Katherine R. Hutt, APR, Fellow PRSA; Live Online

On-Demand Webinar

Board of Ethics and Professional Standards (BEPS)
On-Demand Webinar

Categories: Ethics, Crisis & Reputation

Understand how public relations crises can be avoided or mitigated through better ethical decision-making.
Dr. Deborah Silverman, APR, Fellow PRSA; Nance Larsen, APR, Fellow PRSA; James E. Lukaszewski, ABC, APR, Fellow PRSA, BEPS Member Emeritus; Patricia T. Whalen, Ph.D., APR; On-Demand

On-Demand Webinar

Health Academy
Communication Insights From Public Health Responses
On-Demand Section Webinar

Category: Crisis & Reputation

Disease outbreaks and health issues have the potential to get significant news media and public attention. Hear lessons learned in preparing for and responding to crises, with an emphasis on public health examples.
Glen Joseph Nowak, Ph.D.; David Daigle; On-Demand

On-Demand Webinar

Discover How Crisis Teams Work in the Real World
On-Demand Webinar

Category: Crisis & Reputation

Go behind the scenes to discover how crisis teams work in the real world, and walk away with specific ideas to help your team overcome stress and uncertainty, and quickly make sound, wise and ethical decisions.
Photo of Joan Gladstone, APR, Fellow PRSA
Featured Presenter:
Joan Gladstone, APR, Fellow PRSA; On-Demand

On-Demand Webinar

Stay Compliant and Stay Out of Trouble
On-Demand Webinar

Category: Crisis & Reputation

Learn what is considered public domain; how to attribute others’ content safely; the ins and outs of copyright law; and what you need to do in order to comply and still effectively do your job.
Photo of Keith M. Kupferschmid
Featured Presenter:
Keith M. Kupferschmid; On-Demand

On-Demand Webinar

A View of Integrity, Ethics and Brand Protection
On-Demand Webinar

Category: Crisis & Reputation

Learn how to create a strategic communications plan that focuses on your organizational goals while still protecting your brand and public image.
Photo of Annie Skinner
Featured Presenter:
Annie Skinner
Annie Skinner; On-Demand

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