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Upcoming Public Relations Training Events

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Jan. 19 Thu.

To move people to act, give them what they really want
Jan. 19, 2017 | Webinar, On-Demand Available Jan. 26 through Feb. 10

Category: Techniques & Tactics

The secret to writing persuasively is to position your messages in your audience’s best interest. Learn a four-step process for making your message more relevant, valuable and rewarding to your audience.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; Live Online


Jan. 24 Tue.

New Professionals Section
Jan. 24, 2017 | Interactive Discussion

Category: Emerging Trends

Join an esteemed duo from the Plank Center as we recap the top PR lessons from 2016 and discuss how new professionals can get ahead of the trends and pave a path for success in the New Year.
Patrick Ford; Danny Rubin; Jacquie McMahon;


Jan. 27 Fri.

Presented by PRSA and Ragan Communications
Jan. 27, 2017 | Virtual Summit
Infographics are still hot — and getting hotter. In fact, they’re now so popular that everybody’s doing them — and doing them badly. Join this three-session webinar workshop to learn the latest methods, tools and tricks guaranteed to help you plan, produce and publish infographics that earn attention, results and ROI.

PRSA members save $100!


Feb. 1-2 Wed.–Thu.

Presented by PRSA and Ragan Communications
Feb. 1–2, 2017 | Conference | Miami, Fla.

Category: Measurement & ROI

This year’s summit will offer actionable measurement approaches and help you demonstrate to senior leadership PR’s role as a proactive business tool that achieves company goals.
In-Person


Feb. 16 Thu.

Make Every Piece You Write Easier to Read and Understand
Feb. 16, 2017 | Webinar, On-Demand Available Feb. 23 through March 10

Category: Techniques & Tactics

Academics have tested and quantified what makes copy easy to read. Unfortunately, that research virtually never makes it out of the ivory tower and into the hands of writers who could actually apply it. But you’ll leave this session with “the numbers” you need to measurably improve your copy’s readability.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; Live Online


Feb. 23-24 Thu.–Fri.

Presented by PRSA and Ragan Communications
Feb. 23–24, 2017 | Conference | Menlo Park, Calif.

Categories: Social Media, Leadership & Management

Are your senior executives and C-suite leaders using Facebook to share your company's key messages to employees, prospects and customers? If not, you're ignoring a critical PR, reputation and talent recruitment channel. Discover how to authentically connect with more than 1.7 billion customers, employees and stakeholders on Facebook and Instagram.
In-Person


Feb. 23-24 Thu.–Fri.

Presented by PRSA and Wylie Communications
Feb. 23–24, 2017 | Course | Los Angeles, Calif.

Categories: Techniques & Tactics, Writing

This writing workshop will teach you how to write copy that grabs attention, keeps it longer, communicates more clearly, enhances credibility and is more likely to go viral. You’ll walk away with techniques — not just what to do, but how — for painting pictures in your audience members’ minds so they understand your points faster, enjoy your information more and remember it longer.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


March 16 Thu.

Tap Current Best Practices, From Lead to Boilerplate
March 16, 2017 | Webinar, On-Demand Available March 23 through April 7

Category: Techniques & Tactics

How can you make your PR messages stand out? Learn how to write PR pieces that take advantage of online distribution to accomplish all of your goals.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; Live Online


March 22-23 Wed.–Thu.

Presented by PRSA and Wylie Communications
March 22–23, 2017 | Course | Las Vegas, Nev.

Category: Writing

In this persuasive writing workshop, find scientific, proven-in-the-lab approaches for getting people to pay attention to, understand, remember and act on your messages.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


March 22-24 Wed.–Fri.

Presented by PRSA and Ragan Communications
March 22–24, 2017 | Conference | Washington, D.C.

Categories: Communication Strategy, Writing

Whether you’re new to the job or a veteran speechwriter, master how to craft speeches that capture attention, inspire action and bring the real voice of the speaker to every occasion. Learn from the best in the business, including speechwriters from the White House, Sprint, Eli Lilly, Disney, The Washington Post, a speechwriter-turned-TED-speaker and more.
In-Person


March 27-29 Mon.–Wed.

Presented by PRSA and Ragan Communications
March 27–29, 2017 | Conference | Lake Buena Vista, Fla.

Category: Social Media

This conference will get you up to speed on proven PR, marketing and internal communications strategies for existing and emerging social media. Gain tips, tools and techniques so effective they will transform social media at your organization.
In-Person


April 5-7 Wed.–Fri.

April 5–7, 2017 | Conference | Washington, D.C.
Public relations counselors in higher education come together at the CHE Senior Summit to learn new communications strategies to advance their college or university.
In-Person


April 5-8 Wed.–Sat.

April 5–8, 2017 | Course | Richmond, Va.

Category: Accreditation Preparation & Maintenance

This course is designed to provide a setting for busy professionals to focus on final preparations. We strongly recommend that candidates complete previous preparations through their local chapter, on their own or by taking the APR Online Course. (This is not a seminar for those beginning their APR journey.)
Liz Smith, APR, MBA; Jason S. Kirsch, APR; Amy Beisel Hill, APR; In-Person


April 6-7 Thu.–Fri.

Presented by PRSA and Wylie Communications
April 6–7, 2017 | Course | Washington, D.C.

Categories: Techniques & Tactics, Writing

In this writing workshop, learn how to make every piece you write easier to read and understand. You’ll walk away with secrets on reaching more readers, improving readability, selling copy to management — even help your company save time and money.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


April 26-28 Wed.–Fri.

April 26–28, 2017 | Conference | Lake Buena Vista, Fla.
The Health Academy Conference is ideal if you work in health care or an organization allied to the field, or in a public relations agency serving health care clients. Held each spring, this annual conference provides industry perspective and communications strategies that will benefit your career. At a time of momentous change within the health care field, this conference will help you and your organization prepare for the future.
In-Person


May 7-9 Sun.–Tue.

May 7–9, 2017 | Conference | Seattle, Wash.
Public relations agency owners and senior counselors come together at the Counselors Academy Conference to learn new strategies for managing their operations, clients and employees.
In-Person


May 18-19 Thu.–Fri.

Presented by PRSA and Wylie Communications
May 18–19, 2017 | Course | Chicago, Ill.

Categories: Media Relations, Writing

In this PR writing workshop, discover the latest techniques to go beyond PR 101 approaches to media relations pieces that reach stakeholders directly.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


May 21-24 Sun.–Wed.

Houston, We Have a Solution
May 21–24, 2017 | Conference | Palm Springs, Calif.
Designed for travel and hospitality communicators, the Travel and Tourism Conference features essential information, to put your career and organization on the fast track for success, including nimble approaches to help make the most of your staff, budget and time.
In-Person


June 14-16 Wed.–Fri.

June 14–16, 2017 | Conference | Denver, Colo.
Designed for employee communications professionals, this event focuses on the latest digital and on-site approaches to optimize approaches leveraging your most valuable resource — your team.
In-Person


June 19-20 Mon.–Tue.

Presented by PRSA and Wylie Communications
June 19–20, 2017 | Course | Boston, Mass.

Category: Writing

In this persuasive writing workshop, find scientific, proven-in-the-lab approaches for getting people to pay attention to, understand, remember and act on your messages.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


June 21-23 Wed.–Fri.

June 21–23, 2017 | Conference | Dallas, Texas
This event will focus on the multi-disciplinary interests of public affairs professionals, and share valuable resources for communicators who hold public affairs roles in the private and NGO sectors as well as in local, state and/or national governmental bodies and the military. It will feature productive opportunities for professional development, idea exchange and networking.
In-Person


July 27-28 Thu.–Fri.

Presented by PRSA and Wylie Communications
July 27–28, 2017 | Course | Portland, Ore.

Categories: Social Media, Writing

In this Web-writing workshop, overcome the online clutter and get the word out on the Web, in social media and via content marketing.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


Aug. 17-18 Thu.–Fri.

Presented by PRSA and Wylie Communications
Aug. 17–18, 2017 | Course | San Francisco, Calif.

Categories: Techniques & Tactics, Writing

In this writing workshop, learn how to make every piece you write easier to read and understand. You’ll walk away with secrets on reaching more readers, improving readability, selling copy to management — even help your company save time and money.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


Sept. 25-26 Mon.–Tue.

Presented by PRSA and Wylie Communications
Sept. 25–26, 2017 | Course | New York, N.Y.

Categories: Techniques & Tactics, Writing

This writing workshop will teach you how to write copy that grabs attention, keeps it longer, communicates more clearly, enhances credibility and is more likely to go viral. You’ll walk away with techniques — not just what to do, but how — for painting pictures in your audience members’ minds so they understand your points faster, enjoy your information more and remember it longer.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


Oct. 8-10 Sun.–Tue.

Oct. 8–10, 2017 | Conference | Boston, Mass.
International Conference offers practical insight and networking for public relations professionals of all career levels, sectors, work environments and industries. Demonstrating value with actionable best practices is what drives the PRSA community and is the focus of this annual event.
In-Person


Oct. 16-17 Mon.–Tue.

Presented by PRSA and Wylie Communications
Oct. 16–17, 2017 | Course | Dallas, Texas

Category: Writing

In this persuasive writing workshop, find scientific, proven-in-the-lab approaches for getting people to pay attention to, understand, remember and act on your messages.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


Nov. 16-17 Thu.–Fri.

Presented by PRSA and Wylie Communications
Nov. 16–17, 2017 | Course | Kansas City, Mo.

Categories: Media Relations, Writing

In this PR writing workshop, discover the latest techniques to go beyond PR 101 approaches to media relations pieces that reach stakeholders directly.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person


Dec. 11-12 Mon.–Tue.

Presented by PRSA and Wylie Communications
Dec. 11–12, 2017 | Course | Miami, Fla.

Categories: Social Media, Writing

In this Web-writing workshop, overcome the online clutter and get the word out on the Web, in social media and via content marketing.
Photo of Ann Wylie
Featured Presenter:
Ann Wylie; In-Person

No public relations training matches your search criteria Jan. 2017. Try searching all training.


 


 
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