Deirdre Breakenridge

Deirdre Breakenridge, president and executive director, Communications, Mango! Creative Juice. For 20 years, she has been helping senior executives communicate with their stakeholders. She is also an adjunct professor at Fairleigh Dickinson University, where she teaches courses on public relations and interactive marketing for the university’s Global Business Management program. Her books include “Putting the Public Back in Public Relations,” “PR 2.0,” and “Cyberbranding: Brand Building in the Digital Economy.”

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Events

• Developing and Maintaining a Social Media Policy
  A Best Practices Approach
• How to Create a Social Media Plan
  Build Community and Brand Awareness Through Strategic Social Communications