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Deirdre Breakenridge

Photo of Deirdre Breakenridge A veteran in public relations and marketing, Breakenridge has counseled senior-level executives at companies including the Academy of Nutrition and Dietetics, Empire Today, Hershey’s, JVC, Kraft and the World Bank. Breakenridge is the author of five Financial Times books. Her most recent book, “Social Media and Public Relations: Eight New Practices for the PR Professional,” was published in May 2012, and is available in print and all digital formats. Her other books include, “Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR,” “PR 2.0: New Media, New Tools, New Audiences,” “The New PR Toolkit: Strategies for Successful Media Relations” and “Cyberbranding: Brand Building in the Digital Economy.”

Upcoming Events

  • Social Media and Public Relations Planning
    Strategic Planning to Build Brand Awareness and Advocacy
    Nov. 19, 2015 | Course | Washington, D.C.
  • Creative PR
    Delivering Your Story From Narrative and Design to Measurement
    Feb. 11, 2016 | Webinar, On-Demand Available Feb. 18

On-Demand Training

Past Events


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