Stacey Smith, APR, Fellow PRSA

Stacey Smith, APR, Fellow PRSA, is senior counsel and partner at Jackson Jackson & Wagner, a behavioral public relations firm headquartered in New England. For more than 30 years she has counseled organizations large and small, multinational Fortune 50 companies to small nonprofits, on how to motivate mutually supportive behaviors from their stakeholders. She is editor of Public Relations Practices, Managerial Case Studies and Problems, a leading case text in the field, with its 8^th edition due for publication January 2013. Her biggest kicks come from helping organizations build stronger internal relationships so as to achieve greater overall success.

Follow @staceyatjjw

Events

• Public Relations Strategic Planning
  A Comprehensive, Behavioral and Measureable Strategic Planning Approach