Marcia W. DiStaso, Ph.D., is an assistant professor of public relations in the College of Communications at Pennsylvania State University. She is an Arthur W. Page Center Senior Research Fellow, Chair of the PRSA Financial Communications Section, Co-Chair of the PRSA National Research Committee, research chair of the PRSA Educators Academy and a board member of the International Public Relations Research Conference. Her research agenda, speaking engagements and consulting focus on social media, financial communications and investor relations.