Heather Whaling is founder/president of Geben Communication. An avid Twitter user, Whaling can trace the majority of Geben’s business back to relationships that began online. Geben was named the national media relations agency of the year (Ragan/PR Daily) and a top 10 agency for startups (Agency Post). Additionally, Whaling has been named a top PR/marketing pro to follow on Twitter by Convince & Convert, Cision, PR Newser and The Daily Muse. Her work and industry perspective have been included in Mashable, Entrepreneur, Inc.com, BusinessWeek and the Huffington Post.
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