March 20, 2015: Share, network and learn with public relations practitioners involved in the health care industry. We provide the tips and tactics needed in your career through our annual conference, teleseminars, social media tools and Web resources.
Programs include managing relationships for crisis planning and response, reputation management, issues management, risk management, community relations, customer relations, corporate social responsibility, ethics and trust-related topics.
Courses cover key concepts and techniques of effective public relations, including strategic thinking, proactive planning and improved relationship building. Subtopics include audience identification, campaign development, message development and integrated communications.