T3PR Speaker Guidelines and Application

Proposed Presentations

PRSA seeks presentations that incorporate actionable best practices and measurable results on the conference theme, "Strategic Views on Technology and the Changing PR Landscape." Also, innovative presentations communicating new theories or technologies are welcome and encouraged.

• Speakers must refrain from any content that could be considered a “sales pitch.” Presentations from vendors will only be considered if they are unbiased, educational, informative and innovative.
• PRSA does not pay expenses such as hotels and airfare, nor offer speaker stipends.

This year’s conference concentrates on how PR professionals can stand out in the crowded field of social media. Experts will be expected to demonstrate how practitioners can facilitate more effective online engagement through shifts in strategic thinking and measured results.

Presentations will focus on:

• Creating an approach to listening/monitoring for strategic engagement.
• Developing and distributing creative social media content in web communities.
• Positioning brands as helpful resources through social media support.
• Upgrading customer service and developing stronger bonds with customers and company stakeholders.
• Generating long-term organizational value by managing social media connections and collaborations on networking platforms.
• Measuring/benchmarking participation alongside a company’s higher-level business goals.

Application Guidelines

Click here to download the application (Word 97–2003). Please email the application to Don.Bill@prsa.org.

• Provide complete contact details for references. Not providing references may result in your speaker proposal being disqualified.
• The program committee reserves the right to request potential speakers to participate in general panel sessions, in lieu of their proposed sessions.

Deadlines

All information in this application must be submitted via email no later than Friday, February 19, 2010.

Applicants will be notified of final selections via email by Friday, March 19, 2010.

Questions? Contact Don.Bill@prsa.org or call (212) 460-1456.